A little bit about me

Hello.

I’m a UX and product designer who puts people first and designs to make a meaningful, positive impact. My strength lies in understanding what users truly need and applying strategic thinking to create solutions that work for them and the business.

With a background in cognitive psychology and over 10 years in design, I combine deep user research with clear UX strategy to build products that matter. I’ve led teams, shaped product visions, and designed beautiful experiences that support people in doing what matters to them.

I’m also passionate about sustainability and the ethics of design, and try to bring both into every project I work on.

I lived in England for six years and moved back to Italy in 2020, where I have been working remotely since.

Outside of work I spend a lot of time outdoors, hiking, camping and doing yoga. I enjoy cooking vegetarian and vegan food, and reading about psychology.